About Straight Up Web Design & SEO

We built Straight Up Web Design & SEO for small business owners and home service companies that want real growth. Our websites and SEO strategies are designed to bring in more traffic, more leads, and more customers. Everything we do is built to help your businesses grow faster.

BUILT FOR SMALL BUSINESS GROWTH

ABOUT STRAIGHT UP WEB DESIGN & SEO

We believe in small business—because we are one. And if you’re like us, you want to grow into something bigger without losing what makes your business worth building in the first place.

I started Straight Up Web Design & SEO after seeing too many small businesses stuck in the same place: they couldn’t get their marketing off the ground because their website wasn’t clear, credible, or professional enough to compete with larger, better-funded competitors.

Here’s our belief: a website should be “Good Enough”.

“Good” means high-quality copy, strong design, mobile ready, and fast, reliable performance.

“Enough” means a complete solution that stays focused and simple—no wasted time or budget on flashy extras that look cool but don’t help you win more customers and close leads.

It should also be affordable (but not cheap). Great websites take real strategy, experience, and follow-through. You can’t get that from AI-only builds or bargain bin creators. We’re not the cheapest option—we’re the smart option: a premium website at a competitive price.

The reality is most businesses need a solid website to compete today. We won’t promise miracles or pretend a new website is a magic bullet. You’re still responsible for growing your own business—but a great website is one of the strongest tools you can have to make that growth easier.

Let’s help you get a website that’s good enough to win. Backed by a proven SEO strategy, that will help your business climb the search rankings, attract more qualified traffic, and turn more clicks into customers.

WHAT WE STAND FOR

OUR VALUES

PROUD TO SERVE THE GRAND STRAND

WE LOVE MYRTLE BEACH

We love being based in Myrtle Beach, SC because it’s a city full of energy, opportunity, and hometown pride. From the iconic Myrtle Beach Boardwalk and SkyWheel to the buzz of Broadway at the Beach, there’s always something happening that draws visitors and supports local growth.

The Grand Strand’s beaches, world-class golf courses, and family attractions like Ripley’s Aquarium make this area a destination people return to year after year. That steady stream of tourism, combined with a strong local community, creates an exciting environment for businesses to thrive.

The people here are hardworking, friendly, and deeply invested in making their shops, services, and brands stand out. Myrtle Beach businesses also have a unique mix of local loyalty and high competition, which makes smart web design and SEO especially important.

Being surrounded by so much momentum inspires us every day to help local companies look professional online, rank higher, and win more customers.

And while we’re proud to call Myrtle Beach home, our web design and SEO services help businesses far beyond the Grand Strand. We work with companies across the country to build high-performing websites, strengthen their online visibility, and drive real growth wherever they’re located.

HANDS-ON EXPERTISE

MEET THE OWNER

My name is Matthew Riale, the owner of Straight Up Web Design & SEO. I’ve proudly called Myrtle Beach home for nearly six years. With a college degree in web development and years of hands-on experience, I’ve built and supported websites for web design and marketing agencies across the United States. Along the way, I learned what separates an average website from one that truly performs—clean design, fast load times, strong messaging, and a clear path that converts visitors into leads.

After years of freelancing, I decided to launch my own web design and SEO company with one goal: help local businesses compete—and win—in their niche. I build sleek, modern, high-converting websites designed to look professional, earn trust quickly, and drive real results. On top of that, I help businesses become highly visible online by improving their local search engine optimization (SEO) so they can show up where it matters most: in front of people that are actively searching for their products and services.

I also know the challenges of SEO from the business owner’s side. I’ve built and grown my own online information resource website that is outside the web design and SEO space, and I’ve personally handled the SEO that drives its traffic. That experience taught me how frustrating it feels to work hard on something and still feel invisible online. That’s why my approach to web design and SEO is focused, honest, and results-driven—helping you climb the search results, generate quality leads, and turn your website into a dependable source of business growth.

As a Myrtle Beach-based business owner myself, I take a personal, hands-on approach with every client—no outsourcing, no runaround, and no “set it and forget it” strategies. You’ll work directly with me from start to finish, and you’ll always know exactly what we’re doing, why we’re doing it, and how it’s performing. Whether you need a new website, better local visibility, or a full strategy to grow your leads month after month, my job is to make sure your online presence becomes a real asset—not an expense.

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LET’S BUILD SOMETHING THAT TAKES OFF

Ready to Launch Your Business
into the next level online?

Take your business to the next level with a website and SEO strategy built to support real growth. We’ll talk about where your online presence stands now, what may be holding you back, and how we can help you attract more of the right customers. No pressure, no sales gimmicks—just a straightforward conversation about what your business needs to grow.

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Let’s Get Your Phone Ringing

Book a free consultation to learn how we can help your small business or home service business generate more qualified leads.